The Client
Kasey Shirey is the General Manager of City Auto Mall and Glenbrook Chrysler Dodge Jeep Ram in Fort Wayne, two of the area's most recognized dealerships. He trusts Lime City Media with all of his content needs, from broadcast TV to daily social media.
What Lime City Media Did
- TV commercial production for WANE 15, 21Alive and 55WFFT
- Social media video content, meaning consistent vertical videos featuring the dealerships, inventory and Kasey himself
- Paid social media advertising to put the best-performing content in front of local buyers
- Full content strategy tying TV, social and ads together into one recognizable brand
The Results
In 2025 alone, Lime City Media delivered more than 8 million organic social media views for City Auto Mall and Glenbrook CDJR. The content helped sell more cars and made Kasey Shirey one of the most recognized automotive personalities in Fort Wayne.
"Lime City Media handles everything: our TV commercials, our social media videos, and our ads. In 2025 alone they got us over 8 million organic views. They've made me recognized all over Fort Wayne and their work directly helps us sell cars."Kasey Shirey, General Manager, City Auto Mall & Glenbrook Chrysler Dodge Jeep Ram · Fort Wayne, Indiana
Why It Worked
Car buyers choose people they trust. Putting a consistent, recognizable face on the dealership, and showing up on TV, in the feed and in ads with the same personality, built familiarity at a scale paid ads alone can't match.